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How to read “Insights” on your Google Business Profile With the shift from insights to performance data, the analysis items have changed significantly. First, let's take a closer look at each performance metric. Google Business Profile Performance You can check your performance data from the "Performance" tab on your Google Business Profile admin screen. *If you want to check the old Insight data, you can download the CSV file from Google Business Profile Manager. This method will be explained in detail later. Google Business Profile “Management screen displayed on search screen (NMX)” Google Business Profile “Management screen displayed on search screen (NMX)” [Term explanation] business profile Business profile refers to the entire business information registered in Google My Business.
Interactions made with your business profile When you access Perfor Kuwait Phone Number Data mance, the first thing you see is the Overview tab. This graph displays the number of interactions, such as calls, sending messages, and finding directions, made by users within the specified time period. You can check the changes in these numbers. It is possible to specify a period of up to 6 months, but if you want to check longer-term data, you can use Gyro-n MEO (free trial available) to obtain data for up to 18 months. Insight “Interactions conducted on business profiles” Insight “Interactions conducted on business profiles” [Term explanation] interaction Interactions are indicators of when a user takes an action such as calling or sending a message to your store via Google My Business.
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How users found your business Google Business Profile Performance shows you the number of people who viewed your Business Profile through Google Search or Google Maps. Number of people who viewed your business profile The number of users is displayed by platform (Google Search/Google Maps) and device (desktop/mobile). Insight “Number of users who viewed your business profile” Insight “Number of users who viewed your business profile” Users are only counted once per day, excluding multiple accesses within the same day. This aggregation method differs from the old Insights to prevent duplicate counting even if the same user performs the same search action on the same day.
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