Digital transformation also plays

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What will be the priorities of e-commerce in the coming months? In the coming months, investments by online businesses will focus on the application of and, subsequently, on the optimization of the site in terms of speed, performance and . 12% of companies surveyed will adopt a CRM to kickstart their business strategies. Greater importance will also be given to 7% of online companies will dedicate themselves to selling abroad, creating a multilingual site. Some considerations regarding the future of e-commerce The arrival of the pandemic brought with it the awareness of the importance of risk planning. E-commerce giants, such as Amazon, eBay, Alibaba, have struggled considerably in managing logistics and shipping, causing delays and ineffectiveness in the service. It is therefore essential to reorganize the structure of your online store, so that it is prepared to face any emergency right from the start: a new wave of Covid-19 could reappear as early as next autumn.

One and, in that case, it will be necessary to be already organized in advance to satisfy the needs of the customers.  an increasingly important role in e-commerce: a strategy of this type allows company departments to be made more efficient and, at the same time, to improve the user experience in contact with the company . Here are some that may be of interest to your business. The lockdown and the subsequent attention to social distancing have underlined the importance of being active Agent Email List not only with a physical store, but also with a digital one. This will almost certainly lead to an increase in e-commerce openings in the coming months and consequently greater competition. How can we prevent the "last arrival" from taking our market share? Starting an omnichannel allows you to improve your online visibility, targeting the user exactly in the channel they usually use: website, search engine, social network or e-mail marketing... there are many ways to do your business.





The closure of the borders for a certain period of time, as well as the difficulties in moving between one state and another, have resulted in a feeling of greater patriotism. If until last year, 31.6 million Italians had purchased online from foreign sites (especially from China, the United Kingdom, the USA and Germany), it is likely that this number will decrease significantly in the coming months. This is why it is necessary to focus on Made in Italy, understood as good taste and quality of products, but also as a way to give new impetus to the Italian economy. The home experience of the product will continue. Food delivery has now become a trend that Italians are unlikely to give up even when travel restrictions are completely cancelled. For this reason, those who sell food products will have to continue in this direction, combining an "offline" experience with a housewife. Personalization of the purchase remains fundamental.